CEO & Co-owner of TRIP:TYCH, where Anastasiia [from her own experience] implements structural business management — working with strategy, finance, marketing and other processes affecting brand growth;
10 years of experience in financial and business management, 3 years working in the fashion industry as Chief Executive Officer;
As part of the TRIP:TYCH strategy, Anastasiia initiated the opening of an offline showroom, which increased business profit by more than 3.5 times;
Launched the Just Kids foundation, which helps children to reveal their creative potential and demonstrates the clear principles and social mission of the TRIP:TYCH brand [the visual part was made in collaboration with Masha Reva];
In 2024, she founded her own consulting agency for brands working in the fashion & lifestyle industries;
At the agency, Anastasiia helps companies delve into all aspects that contribute to increasing business profit: analytics, financial management, strategy, team effectiveness, marketing & traffic, commercial visual content, competitor analysis and more;